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Résumé

Brent Otterlei.

Senior Product Designer. 20+ years across FinTech, e-commerce, payments and enterprise HR.

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Experience

  1. 2019 — Present
    Sr Product Designer — Talent Management & Benefits
    Workday

    Designing talent management and benefits experiences at enterprise scale. Currently focused on integrating AI into core HR workflows.

  2. Jan 2019 — Oct 2019
    Lead Product Designer — Core App Experience
    Twine (John Hancock)

    Led design for everything post-onboarding in the Twine savings + investing app on iOS and web.

    • 3×
      Apple App of the Day
    • 4.6
      App Store rating
    • $20M
      AUM
    • 30K
      Engaged users
    • Drove design from inception through hi-fi delivery on the core app surface
    • Partnered with Research, Marketing, Legal, Product, Engineering, Data, Support
    • Helped lead design sprints and design-corner critique sessions
    • Extended an existing design system and introduced new patterns for mobile + web
  3. Aug 2017 — Sept 2018
    Lead Product Designer — Sam’s Club Mobile App
    Walmart Labs — Sam’s Club

    Owned mobile design for the Sam’s Club shopping experience across iPhone, iPad, and Android, doing ~$1M/day in transactions.

    • $37M
      Annualized GMV from FOI
    • 3%
      App GMV lift
    • Took projects from inception to delivery on all four platforms
    • Presented to CEO and VP of Product before engineering handoff
    • Led brainstorm and review sessions to foster cross-team collaboration
  4. Jan 2016 — June 2017
    UX Design Manager — Commerce Platform
    Verifone

    Led design for a B2B2C payments ecosystem — Android terminal app, App Store app, web admin tools — for big banks and small merchants. Won the 2017 Design Award.

    • Designed an entire payments ecosystem from inception through implementation
    • Built an Atomic Design system and got engineering buy-in to ship it
    • Managed a small internal team plus a 5-person external design agency
    • Presented the UX vision to the CEO and board and got approval to move forward
  5. June 2013 — Jan 2016
    Head of Design (Employee #2)
    Clip

    Founding designer for a Mexican payments startup. Spent the first 18 months as Head of Design and sole IC, then built and led the design team after Series B.

    • $1B+
      Pesos processed
    • 7.7M+
      Transactions
    • 30K+
      Merchants
    • Set UX strategy and vision; designed the process
    • Took Clip from concept through implementation on iOS, Android, and Windows Phone
    • Managed internal team plus external design, IxD, branding, and packaging agencies
  6. March 2011 — May 2013
    Sr UX Lead — VISA Checkout
    VISA

    Led UX design for VISA Checkout, built on the UltimatePay 2.0 platform VISA acquired with PlaySpan. Contributed to a pre-Apple Pay contactless solution that informed VISA’s partnership with Apple.

    • Built a small internal team plus a 5-designer agency (LabZero)
    • Worked on a pre-Apple Pay contactless solution used in the Apple Pay partnership
    • Focused on a diverse team and a healthy design culture
  7. May 2010 — March 2011
    Sr UX Designer — UltimatePay
    PlaySpan

    Redesigned UltimatePay from the ground up. Facebook and Disney were first clients. VISA acquired PlaySpan for $190M to use the platform for VISA Checkout.

  8. Feb 2009 — May 2010
    UX Designer
    FanSnap

    Led UX for ticket search and the interactive seat maps that still power SeatGeek today.

  9. Nov 2007 — Jan 2009
    Sr UX/UI Designer & Front End Developer
    Doostang

    Redesigned a social network for finance professionals. Grew from <100K to >500K active users while I was there.

  10. July 2006 — Nov 2007
    UX/UI Designer
    Teqlo

    Designed an early SaaS application platform. Logo and brand work in addition to UX.

  11. Nov 2003 — July 2006
    Web Designer & Front End Developer
    E-Book Systems

    Designed and shipped the e-book store and support site; converted print magazines to a digital flip-book format.

Skills

Product design

Strategy, IA, interaction design, visual design, and prototyping across mobile and web. Comfortable from zero-to-one through scaled platform work.

Systems thinking

Design systems, component libraries, and process design. Built atomic systems at Verifone, Sam’s, and Twine and contribute to Workday’s.

Research & validation

Stakeholder interviews, on-site observation, in-club and in-merchant testing, comparative usability against the market.

Business framing

Tying design decisions to GMV, conversion, AUM, NPS, and retention. Comfortable presenting to CEO, board, and cross-functional leadership.

AI in design

Currently integrating AI into talent management workflows at Workday. Building this site with AI-assisted tooling end-to-end.

Leadership

Built and managed teams at Clip, Verifone, and VISA; managed external agencies (LabZero, Momentum); IC at heart.

Tools

FigmaFigJamPrincipleFramerSketchInVisionPencil & sketchbookReact + TypeScriptAI-assisted prototyping

Education

San Jose State University
BA, Graphic Design
San Jose State University
Minor, Photography
Academy of Art University
MFA, Graphic Design — Coursework, 2004–2007